Even in the midst of what may be the most hostile tax environment in a decade, a statewide poll shows a solid majority of California voters support a soda tax to fund childhood obesity prevention programs in California.
Support for a soda tax was evenly distributed throughout the state:
- Statewide: 56 percent
- San Francisco Bay Area: 60 percent
- Los Angeles County: 61 percent
- Other Southern California counties (including San Diego and Orange): 54 percent
The Central Valley was the only region in the state where less than a majority supported a soda tax (43 percent). What did the Fresno Bee have to say?
The most surprising finding? The level of support among low income voters (those making less than $40,000 per year) at 60 percent and Latinos at 66 percent. "The soda industry often pretends they want to protect the low income and minority communities from higher soda prices, but it's exactly these communities who support soda taxes," said Harold Goldstein, executive director of CCPHA.
The public opinion poll, conducted by the Field Research Corporation and commissioned by the California Center for Public Health Advocacy, surveyed 503 registered California voters by telephone. Click here for more information about the poll.
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