The demise of the printed word

Jon Stewart let the media have it with both barrels for essentially being idiots. This is a worth read. Essentially, he’s trying to point out how, in their desperate effort to emulate CNN and the internet, print media has surrendered their only point of distinction and the only reason any one subscribes to them. Especially telling in light of the Sacramento Bee’s decision to become a collection of cute little snippet articles.

If newspapers fail, it’s totally of their own doing! They desperately need to understand marketing and differentiation.

Mike