Talk about an ingenious public relations move. Southwest Airlines is holding a contest to find its next "blog-o-spondent." They're killing two birds with one stone - getting great publicity for their airline and executing the ultimate job candidate search without much overhead. Maybe this will make up for all the hub bub over the flight attendants keeping "pretty girls" from flying.
The company is asking people to submit one minute audition videos and it will select three finalists to send to the 2008 BlogWorld Expo to compete in a final round of competition. The winner will be outfitted with a new video camera, laptop and editing software and have all their expenses covered as they record his or her traveling adventures on the airline. What a cool job (unless you suffer from hellish motion sickness like myself)!
~ Nicole
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