Jumat, 07 November 2008

Why wouldn't the president have a Web site?


I just learned today that President-elect Obama is keeping the public apprised of his transition into office via the Web at www.change.gov.

I find this particulary interesting from a communications perspective. Ninety percent of Fortune 500 companies can't decide whether or not to have a corporate blog, but the 44th President of the United States has already launched a site dedicated to keeping his "customers" informed. Not only are most people not surprised that Obama launched this site, but many are taking it for granted that he would have this kind of Web presence.

I'm curious to see how and to what level Obama will incorporate this new style of communication between president and public into his administration.
~ Nicole

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