Have even noticed how you can seemingly go your entire life and never hear a particular word or see a symbol until one day sometime happens and BAMM! you notice it everywhere after that. Well that recently happened to me. A client, Cork Supply, recently received FSC certification for their wine corks. Ever hear of FSC? Probably not. It stands for the Forest Stewardship Council. In short, FSC certified wood products ensure that the wood used in the product was harvested in a environmentally sound and sustainable manner that was fair to the people doing the work. You can read more about it here. FSC
Anyway – after writing up the release I started seeing the FSC logo everywhere. On the bottom of furniture, on wooden yard sticks in the hardware check-out line, on paper products. It seems the darn thing is everywhere – if you look for it.
So where am I going with this. Well... now you've seen it and you can look for the FSC logo on the wood or paper products you intend to buy. You won’t have to settle for less or pay more, but you’ll be helping the world be a better place to live.
Ken
