
On July 1, California became the latest state to impose calorie labeling. Now a federal bill with wide support in Congress would make chains with 20 or more outlets post calories on menus nationwide. The spin from the restaurant industry continues to be amusing... and annoying.
Wendy's spokesman Denny Lynch recently said: "It doesn't help the consumers; it simply puts a number up on the board."
Yum! Brands, owner of KFC, Taco Bell, Pizza Hut, Long John Silvers, and A&W, is taking the opposite approach. They are encouraging every restaurant to tell all.
If you were at KFC wouldn't you want to know that the Kentucky Grilled Chicken breast contained 180 calories compared to the extra-crispy breast that packs on a hefty 490 calories? Denny Lynch doesn't get it.